INDUSTRY FAQ: TANNING SALON
Tanning Salons must distinguish themselves from their competitors by offering uniquely branded environments. Your clients come in to relax and beautify…does your salon provide a calming and yet compelling atmosphere?
“82% believed that the music had a positive effect upon the customers’ mood” - The Journal of Marketing
A Swiss clinic scents their consulting room to “help” stressed out executives calm down, so they can take on the ever demanding business world. - Award Winning Research
In an independent research study, a well known night club in London experimented with a coconut scent in the atmosphere and found that their sales of Malibu Rum more than doubled.
DMX can help your style glow by creating a unique experience that sets you apart. Our MUSIC, VIDEO, SCENT and MESSAGING sensory branding services are the solutions that you need to create strong connections between you and your clients. We’ll deliver it all through powerful SYSTEMS that bring your salon to life.
* MUSIC entertains and relaxes your clients while they tan. Having different styles of music in each tanning booth allows clients to choose according to their preference. * VIDEO enhances your branding image, sets the mood, and entertains your clients while they wait. * MESSAGING informs and educates clients while they wait. * SCENT can be used to help relax and revitalize your clients... or to entice them to buy new products. Sample Clients: * C A R Tan F/X * Always Summer * Body & Sol * California Tan * Golden Tropic
