Burke Morley
Before joining DMX, Burke was responsible for developing and executing effective brand strategies using music to create and deepen customer relationships and enhance the image of the brands, at iconic retailers like American Eagle, Abercrombie & Fitch, and Hollister.
Burke has orchestrated in-store and online campaigns and events to complement the music strategies that he developed for the brands. He brings with him a client-centric approach as he has the experience from the other side of the table. Among the successful projects that he led is the New American Music Union featuring Bob Dylan and the Raconteurs that sold out and garnered huge national attention including 250 million media impressions. In the online arena Burke developed a music microsite that vas viewed over 1.6 million times and highlighted such international artists as Radiohead.
