Message
On-site and on-hold messaging informs, educates, entertains, and can even increase bottom line sales. DMX provides hands-free messaging services to businesses around the globe and engages customers at key buying and decision making moments.
- 80% of customers say on-site messaging influences their buying decision1
- Messaging on-hold reduces caller hang-ups by 50%2
- 84% of callers prefer on-hold messaging to other options3
- 16.2% of callers make a purchase as a result of something they heard on hold4
On-Site
On-Site messaging can be engineered to reinforce a brand, highlight product specials or services, and increase customers’ understanding of the value of certain products.
On-Hold Messaging
On-Hold is a powerful marketing tool that allows businesses to hand-craft the messages customers hear. On-Hold messaging minimizes perceived wait time and maximizes customer “capture time”.
From scriptwriting to professional voice talent to production, DMX creates messaging programs to support any on-going marketing strategy.
1 Point-of-Purchase Advertising Institute
2 Telemarketing Magazine
3 North American Telecommunications Association
4 Maximarketing, an independent research firm