INDUSTRY FAQ: CONVENIENCE STORE
Convenience Stores need to attract new consumers, strengthen current customer loyalty, and extend peoples’ shopping time. With DMX services your store becomes a branded environment, enhancing your customers’ shopping experience.
“Music increases gross sales by 38.2%” – Journal of Marketing
“In a retail environment, scent “improves a customer’s perception of the store, the environment and the products; and makes the customer want to revisit the store to buy something.” - Journal of Marketing
DMX can help you brand your convenience store by creating a unique, memorable experience for your customers. Our MUSIC, VIDEO, SCENT and MESSAGING sensory branding services are ideal for setting you apart from your competitors. We’ll deliver it all through powerful SYSTEMS that bring your store to life.
* MUSIC can help entertain your customers, increase their shopping time, and decrease their perceived wait-time in the checkout line.
* VIDEO provides a stimulating environment that not only entertains, but also encourages customer loyalty.
* MESSAGING is a great way to reinforce your brand, and to inform customers about your special discounts and services.
* SCENT can motivate people to purchase specific items and change the perceptions of your establishment.
Sample Clients: * Circle K * Holiday Station Store * Wilco * Sav-On *BP AM/PM
